24.11 10AM bst.

Our Black Friday Event will take place beginning 10am 24.11 and will run until 26.11 evening, with our biggest reductions across our SS23’ yet, with up to 55% off al garments. We are looking on the back of the event, to then build into AW23’ with samples being showcased throughout the day, over on our Instagram (@datenightclo). 

During the event, not only will there be discounts across our pieces, there will also be a new print introduced as part of a Black Friday exclusive that will be stocked in two colour ways. This will be released 10am alongside the start of the sale event.

Screen Print- Process.

We wanted to work on an exclusive piece for the event, that not only connects to the brands name ‘DATENIGHT’ but also evokes feeling and character. “Yours in the morning”. A simple statement that bridges not only the wearer and garment together but those sharing a date together. Ideally creating an exclusivity between two people, whilst remaining rooted to the brand name. 

When setting out to build the brand, we explored a range of formal and casual attire that in nature does not express itself as loud, remaining solely minimum, with the shape, cut and feel being the focus. Our future, determined by growth, looks to expand into pieces that mixes the finest materials with on body fits, to achieve an overall tailored aesthetic to the wearer. Our quoted tee, releasing during the event, will be a first real connection to what we at DATENIGHT are looking to expand on in terms of future attire. A sort of phrase that couples both the romanticised nature together with the wearer.

At the moment, we are also pushing to release Part 1 of our short set of documentary episodes ‘DATENIGHT, documented’ via the YouTube, with the first set to drop evening of the 24.11. This will be a behind the scenes look into the studio with a Q&A voiceover, with the brands Creative Director, Luke. This will be live on our YouTube channel. To subscribe, follow the link here-

We look forward to sharing this event with you.
24.11 from 10am BST.
Back to blog